Bob Brizendine is the Senior Vice President for Information Technology at American Honda Motor Co., inc. (AHM) and Deputy Manager of the Digital Unit at Honda Motor Co., Ltd. In his role, Brizendine has executive leadership responsibility for Information Technology services.
Brizendine joined Honda in 1988 as a system designer and developer in the Information Technology department at Honda of America Mfg., Inc. (HAM).
In 1991, Brizendine became a project leader responsible for several large and transformative IT projects in the manufacturing, supply chain and product costing domains at HAM.
In 2000, Brizendine was appointed manager of new IT systems development at HAM, responsible for planning and oversight of all new system development projects, including Honda's external supplier facing systems.
In 2004, Brizendine became senior manager of IT Planning and Strategy at HAM, leading the establishment of a unified manufacturing IT function for Honda's North American production operations.
In 2007, he became the assistant vice president of North American Manufacturing Information Technology at HAM. In this role, he was responsible for the strategic planning and delivery of IT services for Honda's nine North American manufacturing plants and supply chain and logistics.
In April 2013, he assumed the role of vice president of Information Technology at Honda North America, LLC, leading Honda in North America through several major IT consolidation activities across R&D, manufacturing and sales. In this role, he played a critical role in the integration of the company's digital functions across multiple product areas and business units.
In April 2025, Brizendine became the senior vice president of Information Technology at AHM, as well as the deputy head of the Digital Unit in the Corporate Administration Operations at Honda Motor. In these roles, he sets the strategic direction for information technology globally and leads Information Technology services for R&D, Manufacturing, Sales, Service, Finance, and Manufacturing business segments for all product lines.
Brizendine is also the Honda North American representative to the Global IS Management Board, chairman of the North American IS Management Board, executive member of the North American Risk Committee, North American Risk & Data Privacy committee,Executive Diversity committee, co-chair of the American Honda Privacy committee, and co-chair of the American Honda Consumer Experience Steering Committee.